Wednesday, 12 October 2011

HMV


HMV use this logo. They sell video games, books, magazines, DVD’s, consoles, clothing but most recognisable music! The company operates in the UK and Hong Kong. The logo relates to the gramophone company. The target audience for the company start from as little as children and go all the way up to adults. However the logo looks as if it targets just females but they don’t. Yes I think the logo is effective and it stands out. Good points that the company have added a gramophone in the logo which represents them. Bad points are that the pink font is questionable. Why is it pink? The colours do work but I don’t like the pink. However i do think this logo is versatile, I can imagine it being as a card or website etc. I don't think this logo would work black and white.

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